In the last couple of years we have seen the rise of double-exposure effects used in photography in addition to tattoo art, poster design, title sequences for TV series… the list goes on. Even BAFTA is in on this; they commissioned Hungarian illustrator Levente Szabó to create five cover artworks depicting the nominees in “Best […]
Category: Advertising
Tim Tadder’s Sun-Filled Double Exposure Photos
You may remember the funny and explosive “Water Wigs” series that went viral in 2012. It was shot by American photographer Tim Tadder who is an expert in advertising campaigns and has finished a new one inspired by the double-exposure technique used in True Detective’s title sequence and elsewhere. We see portraits of Major League […]
Just Imagine a Pizza Box That Turns into a Film Projector
This is one of the coolest things I’ve seen in a while for packaging design and brand advertising. Chief Commercial Officer Reed Collins has led a creative team of 11 people to envision something unique for Hong Kong’s Pizza Hut: a pizza box that can MacGyver its way into becoming a projector. It is that simple, […]
Throwing Colored Powders: The Ars Thanea Photo Shoot
Advertising agency Ars Thanea was preparing their new website, and as a way to promote its launch they did an exciting photo shoot to display on the Internet. “We had this idea a long time ago. Soaking colors, deep saturation, and a lot of magical dust.” [1] They used Holi colors from India and had […]
Apple’s Perspective Illusion Video
Just recently OK Go launched “The Writing’s on the Wall,” an incredible anamorphic-art music video which was seen by 10 million viewers. And now Apple has realized perspective illusion is cool and has also done something similar within large white rooms, just more minimalistic, polished, calmer. Maybe they should have done it outdoors or someplace […]
A Colorful Stop-Motion Video for Curtin University
In 2013, Polish directors Kijek/Adamski used 2000 PVC cutouts to make a video for Japanese singer Shugo Tokumaru, and now they are at it again! They laser-cut metal sheets to create hundreds of shapes (trees, computers, bridges…), painted and aligned one-by-one for a promotional animated film for Curtin University. My favorite part of the sequence […]
Ready, Aim…Fire!
Advertising is an arena where designers and art directors can have a lot of fun. With the advancements of digital technology it is possible to create all manner of extraordinary imagery for a variety of products and clients. Creative director Ariyawat Juntaratip and his team have created a visually groundbreaking anti-drink drive campaign at Leo Burnett. It is […]
Unreal Digital Emoticons
Paris-based design studio Mécanique Générale have built up an impressive portfolio of eye-catching digital advertisements. They have collaborated with the likes of Rosa Park on a series of emoticon designs to battle online predators, and have worked with Amnesty International to create melting candle artworks for an anti-death penalty campaign. Throw in a visually striking partnership […]
Incredible Miniature Fish Mining
Supparat Thepparat is an art director and designer from Thailand. He is a master at creating eye-catching advertisements for a whole host of different products. As you can see from the examples on this page, he has a distinct visual style which is rooted in surrealism and digital technology. Everything from cities folding like origami […]
Are Beards Still Trendy?
Beards have been trendy for a while now, you have seen facial hair on celebrities like David Beckham and George Clooney, models Ricki Hall, Johnny Harrington and others. But like with every fashion, it comes and it goes. So is it good timing for razor company Schick to launch a “Free Your Skin” campaign? I […]