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MTV’s brand new look

By Cathy Lo

Published on July 01, 2009

Home » Latest News » MTV’s brand new look

Today, MTV is launching a brand-new look, across all 64 of its worldwide channels–a rebranding that the company’s creative director calls “pop x 1000%.” Naturally, you’d expect a total overhaul, given a mandate like that, but the U.K.-based studio Universal Everything opted for a more interesting (and careful) approach.

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