About Cover
Cover Image © Anna Fowler (Titles: Mum by Pool, and Grandma and Mary)
Site History

Scene360.com was launched on December 1st, 2000, a new addition in the series of Adriana de Barros’s personal project. The site was in development for about two years; the first prototype was designed in 1999 but was never released. At the time, the name of the site was “16 mm production,” which was later changed to Scene 360º, thus defining the Editing Room section, the reason behind the entire site. “360º” represents a rotation, as in 360 degrees. Film, art, music, and literature are analyzed in-depth from unfamiliar characteristics to similarities, inspirations, or just coincidences.

Unreleased version (1999)
The site's beginning was created into a cinematic style HTML-cover-layout, combining a poster version of "Gone with the Wind." It contained a film strip, and in this example it is missing the actual sections lettering on the white-bottom-left-hand space, which would form the menu links. The site's first name was "16mm Production," which was later changed to "Scene 360º."

Unreleased version (1999)
An unpublished version of a site teaser, included each section's description, i.e. "Art Direction," "Director's Chair," and "Editing Room. Also included was a small portion of a film review, "The Fly" (1986). It was uploaded for testing in Geocities, to be later added into a real domain name. However, some time after, the site's name was considered to be too long for its purpose, and out of a "la minute" idea, Adriana de Barros found a suitable name, "Scene 360º." The name defines the "Editing Room" section, the reason behind the entire site. "360º" represents a rotation, as in 360 degrees. The level of coincidence in regard of the name "Scene 360" adapting to the actual online-design- "scene"/design-community is quite interesting, since the idea of the title was based on the perspective as mentioned above (i.e. of rotation), of "analysis," related with dissecting a film scene, or taking a 360 degree turn into analyzing film, art, literature, and music.

The Opening Cover (Nov. 2000)
This is the splash page cover published on scene360.com, for the launch opening. The date was scheduled for December, 2000, and it was opened on that day. The cover consists of the site's initial lettering of Scene 360º in verdana font, with a very clean and simple visual attachment.


First Design Layout (Dec. 2000)
The first design layout of Scene 360, and also the first time the project was ever officially launched online. It began as solo project of Adriana de Barros, and several months later became a team effort with the participation of a NY film major Harold Martinez.

During this year, Scene 360 conducted many Web design interviews with designers from around the world, and with much development into filmmaker reviews.

In this version, a news column did not exist on the front page as the current layouts provide. We had a small text placement in the HTML page upleft top, under "What's This?" — which permitted a blurb of what the issue contained.

The main inspiration for the design layout was influenced on print magazines, 50's style publications, pop culture films and literature.

Second Design Layout (July 2001)
After several months with the past layout, the site needed to keep more consistent and organized. Some of the changes include the following: adding a scrollable news column, standardizing the text-line format for the description of each review on the front pages (keeping the layout within the same size, and not allowing the text to dominate the look of the layout), new columns were included on "Extra Goodies," color themes began to incorporate the site's style through time (i.e. each issue would contain a color theme for differential change of imagery), etc.


Scene 360 would evolve much after this relaunch, with the formation of a larger editorial team.

Third Design Layout (Aug. 2002)
The current layout was launched August 28th, 2002. It being a bigger modification in terms of design. We studied the site to keeping what worked well in the past, taking out what didn't, and basically improving to a better visual of Scene 360. Some of the changes consisted of: the news column had been scrollable, and before this relaunch we had conducted a real time/dynamic programming in CGI (by our programmer Lech Deregowski), which allowed us to include a small group of team news authors, and also a reliable source of providing news for both MAC and PC users. Dynamic programming would be implemented in submission and contact forms, to make it easier and quicker access for our viewers. The full issue thumbnails and brief descriptions would remain all on the right side of the screen; the modification was to the column features ("Extra Goodies") which use to be positioned on the left side under the news column — now it was added to the right side of the page with the rest of the main issue features (concentrating the issue in one place like a magazine's index). In every redesign trying to standardize the general "look and feel" to a consistent form. The top main cover would rotate to 10 different covers (linked to issue features) which reloads every time the viewer checks in.

Additional Note: The use of the Scene 360 color layout tones of grey, black, red, and white would convert slightly more into the use of grey under content-placement instead of full white background, as we continued using the remaining colors of black and red (headers), and white (background). But a large change from the past versions. The use of a very light grey would become less harsh on the eyes for reading, and also subtle/neutral for the issue's main thumbnail contrast in full colors (such as the section and column image thumbnails).

In addition, the whole site was edited inside out, all reviews and articles to keeping the database consistent, plus many months of cleaning all pages of code to making the site quicker in loading time.

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